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BOB BRENNEKE
Director of retail experiences, business development, and partnerships at Microsoft, lead marketer for Minecraft
Mr. Brenneke’s main points:
- There’s so much more to marketing than the textbook definition!
- Customer awareness
- Spending habits
- Driving share of voice
- Micro/macro economics
- Driving purchase through funnel
- There are many careers related to marketing, like:
Advertising, Sales, Media, Business Development, PR, Community Relations, Consumer Research, and more!
- Advice!
- Start building a network now (with family, friends, teachers)
- Look for internships
- Join the American Marketing Association
- Find online newsletters, books, or podcasts that will help you
- Be curious! Look for marketing in your world
Mr. Brenneke’s LinkedIn:
Annaliesa Anderson
Senior Vice President and head of Pfizer’s Vaccine Research and Development
Dr. Anderson’s main points:
- Careers in science have many choices, some of which include:
- Academia
- Working for a company
- Being a scientific lawyer
- Medical writing
- Technician
- Researcher
- Engineer, etc.
- Advice!
- In a job where things aren’t working out, take a look around and ask why. Try to see if there are other opportunities
Dr. Anderson’s LinkedIn:
Elizabeth Carper &
Ruth Foster
Elizabeth Carper is an environmental specialist for the NJ Department of Environmental Protection. Research assistant and project admin for Stockholm Environment Institute NY and has a PhD in Human Geography and Environment.
Ruth Foster works in the Office of Climate Resilience in the NJ Department of Environmental Protection. Studied Geology at Smith College in Massachusetts
Their main points:
- There are many different careers within environmental science, and many different places for work
- Environmental researcher/technician
- Marine Biologist
- Wildlife Biologist
- Geologist
- Ecologist
- Environmental Lawyer, etc.
- Advice!
- Take time to figure out what you like! There’s no need to rush if you don’t know yet.
- Internships are extremely helpful for figuring out what you want to do
- Many people learn a lot on jobs that wasn’t taught in college
- National Parks services and the military has many jobs available within the environmental science field
- Take time to figure out what you like! There’s no need to rush if you don’t know yet.
Dr. Carper’s LinkedIn:
Ms. Foster’s LinkedIn:
- There’s so much more to marketing than the textbook definition!